Franchise Management

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Maintaining Brand Standards

Franchisors need to ensure that franchisees are adhering to the brand standards and operating procedures. This can be challenging when franchisees have a high degree of autonomy and may have different interpretations of the brand standards.

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Monitoring Compliance

Franchisors need to monitor franchisees to ensure that they are complying with the franchise agreement, which can be challenging when franchisees are located in different geographic areas.

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Technological Disruption

The retail industry is undergoing significant technological disruption, which can impact franchise operations. For example, changes in consumer behavior can require changes in the operating procedures, which can be challenging for franchisees to implement.

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Monitoring Training Effectiveness

Franchisees may require training to ensure that they understand the brand standards and operating procedures. Providing consistent and effective training and monitoring the effectiveness of such training is an important activity to ensure quality of operations.

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Fraud Management

Managing frauds in a franchise operation through various checks and balances including surprise audits is central to managing retail franchise operations. Frauds could include under reporting of sales, Inventory theft, false expense claims, skimming cash sales, misuse of trade promotions funds, diversion of inventory from and to other channels etc.

All these challenges require a partner who can manage to conduct audits across multiple locations, gather resources in a flexible manner and at short notice, a deep domain expertise on how to execute these projects, based on the asset category, and most importantly finish the work in optimum time and competitive costs.

Matrix Business Services brings you a Pan India coverage, with deep domain expertise and over 20 years of experience to provide you with a digitally driven, cutting edge, customised service to enable you to run your business in an efficient, productive, and risk-mitigated manner.

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